By William Arruda由William arruda

If you want to get ahead in your career, you have to stop using four–letter words that begin with the letter ‘F’.如果你想在事業上取得成功，你必須停止使用四個字母詞開頭字母' f ' 。 No, I’m not talking about cleaning your mouth out with soap.不，我不是談論清潔你的口出用肥皂。 Of course, cursing your boss is probably not going to get you very far.當然，罵你的老闆可能是不打算讓你很遠。 But the F–words I share with you here are far more lethal, more destructive and more devastating to your career and professional fulfillment.但架F -換句話說我同意與你在這裡是遠遠更具殺傷力，更具破壞性和更具破壞性，以您的職業和專業的實現。

The ugliest four–letter words that begin with ‘F’ can hold you back if you don’t keep them in check.最醜惡的四個字母詞開頭的' f '可容納你回到如果你不使他們在檢查。 The words?的話呢？

F _ _ R f _ _ r
FA _ _ 發_ _
F _ N _ f _ n _

Have you guessed them?你猜他們呢？

The key to career success is to get the F–words out of your vocabulary, mindset and actions.關鍵的職業生涯的成功是獲得的F -換言之出您的詞彙，思維和行動。 Here’s how.這裡的如何。

Fear 恐怖

Sometimes fear is good.有時恐懼是好的。 If you are walking alone down a dark alley at night, fear will keep you alert.如果你是步行，僅下降一個黑暗的胡同在夜間，恐懼將隨時向你提高警覺。 However, in the workplace, fear is often less productive.然而，在工作場所，擔心的是，往往較少的生產力。

I work with lots of clients, many at the C–level, most of whom can become paralyzed or at least ‘slowed down’ by fear from time to time.我工作的很多客戶，很多在C級，其中大部分是可以成為癱瘓或至少是'放緩'恐懼會不時作出修訂。 And once they are able to look at the situation that prompted the fear from a different lens, they open up to new opportunities.一旦他們能看的情況，這促使恐懼從一個不同的鏡頭，他們開闢了新的機會。

In your job search, fear can prevent you from making a networking connection or asking a high–profile colleague for help.在您的求職，恐懼可以防止你從一個網絡連接或叫一個高姿態的同事尋求幫助。 It can impact an interview with a prospective hiring manager or stop you from applying for a position that you would really like to have.它可以影響的採訪與未來的招聘負責人或停止，你從申請的立場，你真的會想。 Fear impedes success; and fear breeds more fear.恐懼阻礙成功;和恐懼滋生更多的恐懼。 So the more you fear, the worse the fear becomes.因此，越多，您的恐懼，更擔心成為。

Replace the word ‘fear’ with ‘greet’. Greet challenges rather than being afraid of them.迎接挑戰，而不是怕他們。 After all, a challenge is really an opportunity to shine and to grow and demonstrate your greatness.畢竟，一個挑戰，實在是一個機會，煥發出和成長，展示您的偉大。 If you hope for the best rather than fear the worst as you search for your next job, you’ll be far more successful, and you’ll enjoy the process.如果您希望爭取最好的，而非最壞的恐懼，作為你搜索您的下一步工作，您將遠遠更為成功，您可以享受的過程。

Fail 失敗

“Success is the ability to go from one failure to another with no loss of enthusiasm.” “成功是有能力去從一個失敗到另一個沒有損失的積極性” 。
–Sir Winston Churchill主席先生邱吉爾

If you never fail, you aren’t taking enough risks.如果你從來沒有失敗，你是不採取足夠的風險。 And without risk, you don’t grow or stretch yourself.和無風險，你不成長，或舒展自己。 Without growth, you stagnate, while those around you move ahead.沒有增長，則停滯不前，而那些你身邊，繼續向前邁進。 Failing, if you look at it from a different perspective, is really a step in succeeding.否則，如果你看看它從不同的角度，實在是一個成功的一步。 So replace the word ‘fail’ with ‘grow’.因此，改為'失敗'與'成長' 。

Often, it is fear of failure that prevents action.往往是害怕失敗阻止的行動。

In your job search, failing can be valuable.在您的求職，否則可寶貴的。 When you get down to the shortlist of candidates but are not selected, you can learn a lot that will be useful to your next hiring opportunity – perhaps for an even better position.當你坐下來入圍候選人，但沒有被選中，你可以學到很多東西，將是有益的您下次僱用的機會-或許為一個更美好的立場。 If you chose not to risk failure, you risk growth.如果您選擇不要冒險失敗，你的風險增長。

Highlighting your failures during a job interview can be just as powerful.突出你的失敗，在工作的面試，可正如強大。 Let a prospective manager know that you are motivated to take calculated risks, and willing to fail if it means learning, growing professionally, and moving forward.讓準經理知道你的動機是採取計算風險，並願意失敗，如果它意味著學習，越來越多的專業，並向前邁進。 Take inventory of events that you classified as failures and look for the growth that came from that.清點你們組織的活動列為失敗和尋找增長來自這一點。 That growth is valuable content for your resume, cover letter, and personal web site.增長是有價值的內容，為您的簡歷，封面信，以及個人網站。

Fine 美好的

“Mediocrity knows nothing higher than itself, but talent instantly recognizes genius.” “平庸的一無所知，高於本身，而是人才，即時確認的天才” 。
–Sir Arthur Conan Doyle主席先生阿瑟柯南道爾

I think fine is the ugliest of all four–letter words.我認為，罰款是最醜惡的所有四個字母的話。 No one gets excited about things that are fine.沒有人得到興奮的事情是罰款。

“Hey Chris, how’s the new guy in sales doing?” “餵克里斯，如何的新的銷售傢伙在做什麼？ ”

“Oh, he’s fine.” “哦，他的罰款” 。

Fine, adequate, average, OK.罰款，已經足夠，平均確定。 Do you want your work or candidature to be described with these words?你是否想您的工作或候選人形容這些話呢？

Yet, you were trained from a young age to become fine.然而，你的訓練從年輕時就成為罰款。 In fact, your full–time job has probably involved resolving weaknesses instead of maximizing strengths.事實上，在您完整的兼職工作，可能已涉及解決的弱點，而不是最大化的優勢。 Sure, I think it’s great to improve your weaknesses – but not at the expense of maximizing your strengths, and only if those weaknesses will get in the way of your success.當然，我認為它的偉大，以改善你的弱點-但不是在犧牲最大化自己的長處，只有當這些弱點將得到的方式，您的成功。 When you apply your strengths to everything you do, you raise yourself far above ‘fine.’ You become great, excellent, exceptional, extraordinary.當您申請自己的長處，以一切你這樣做，你提出自己遠遠高於'罰款。 '你成為偉大的，優秀的，特殊的，非同尋常。 And that’s how you want to be known.這就是如何你想成為眾所周知的。 Isn’t it?是不是？

When you stop being fine and focus on your greatness, people will use superlatives to describe you.當您停止被罰款，並專注於自己的偉大，人們將使用最高級形容詞來形容你。 You start to build your personal brand around those things that make you differentiated and interesting.你開始建立你的個人品牌，圍繞這些東西，讓你有區別的和有趣。

Replace the word ‘fine’ with ‘great’ and strive for greatness by leveraging strengths rather than improving weaknesses.一詞取代'罰款'與'偉大的'爭取的偉大利用的優勢，而不是改進的弱點。 Never settle for adequate.從來沒有解決足夠的。

If your resume or online identity is fine, work with a career coach to make it great.如果您的個人簡歷或在線身份是好的，工作與職業生涯教練，使偉大的。 And if you interviewing skills are ‘fine’ practice interviewing until they are stellar.如果你面試技巧是'罰款'的做法，面試，直至他們恆星。 After all, with so many candidates for each open position, it isn’t likely that the hiring manager will be satisfied with fine.畢竟，這麼多的候選人為每個開放的立場，這是不太可能僱用經理人將是滿意的罰款。

Eliminate the F–Words 消除了F -的話

To eliminate these words, practice makes perfect.要消除這些換言之，實踐，使完善。 And the key to eliminating them is to first recognize when they are part of your vocabulary and your actions.和的關鍵，以消除他們是首先承認，當他們的一部分，您的詞彙和您的行動。 So it’s up to you.因此，它的成立給您。 “Fear, fail, fine” or “greet, grow, great”. “恐懼，失敗，被罰款”或“迎接，成長，偉大的” 。 Decide which words will be a part of your vocabulary and approach to your job search, and then make decisions accordingly.決定哪些詞會的一部分，您的詞彙和方法，您的求職，然後作出相應的決定。

Be great! 偉大！

William Arruda is a career coach and one of the world’s leading personal branding experts. 威廉arruda是一個職業教練和一個世界領先的個人品牌專家。 He, along with his partner, Kirsten Dixson, developed the Reach Branding Club, a unique, web–based, multi–media personal branding program for consultants, executives and professionals with members from all over the world. 他，與他的合作夥伴，克爾斯滕dixson ，開發了達到品牌俱樂部，一個獨特的，基於Web ，多媒體課件的個人品牌計劃的顧問，行政人員和專業人士與大家來自世界各地。