by GoDaddy.com Founder, Bob Parsons 由godaddy.com的创始人，鲍勃帕森斯

Of all the articles I’ve written for my Blog, this was the most popular.所有的文章我写我的博客，这是最流行的。 I’ve received many comments from readers saying they felt that part of, or all of, this article has either helped them with either something they were dealing with, or something they wanted to accomplish.我已经收到了许多意见，从读者说，他们认为部分，或全部的，这篇文章无论是帮助他们与他们要么被处理，或一些他们想要完成的任务。 Perhaps you will also find it interesting and/or helpful as well.或许你也会觉得有趣和/或帮助，以及。

Late in 2004, I was asked by BizAz Magazine (a local Phoenix magazine) to speak at one of its “Business Beneath The Surface” breakfast meetings.在2004年底，有人问我，由bizaz杂志（当地的凤凰杂志）发言之一，其“业务下方的表面”早餐会议。 As part of the event, participants have the option of submitting questions to the speakers, which are then answered during the breakfast.作为该事件的一部分，与会者都可以选择提交问题的发言，然后回答了在早餐。

One of the questions directed toward me was, “What advice do you have for someone who is just starting a business?”问题之一是针对我， “有什么意见，你有没有为某人谁是刚起步的企业” ？

I liked Clint Eastwood’s rules. 我很喜欢克林特伊斯特伍德的规则。
Also at that time, I happened to pick up a copy of Men’s Journal.此外，在当时，我曾发生拿起一份男性的杂志。 Clint Eastwood was on the cover and an article featured克林特伊斯特伍德是在封面和一篇文章精选 10 items called “Clint’s rules.” 10个项目的所谓“克林特的规则” 。 I found his rules to be interesting.我发现他的规则也可以很有趣。 They were things like, “You are what you drive,” “avoid extreme makeovers,” and things like that.他们的东西，如“你怎么驱动器” ， “避免极端makeovers ， ”事情是这样的。 As Clint Eastwood is a pretty easy guy to respect, I thought the whole rule thing was pretty cool.作为克林特伊斯特伍德是一个很简单的家伙尊重，我还以为整个规则的事是很酷。 And the more I thought about it, I realized that over the years I had accumulated a number of principles (or rules) that I tried very hard to adhere to — and these rules (in many ways) have become the foundation for whatever successes I’ve had.和更多的，我以为它，我认识到，多年来，我积累了一些原则（或规则） ，我非常努力要坚持-和这些规则（在许多方面）已成为基础，无论成功i '维生素E了。

So, a few weeks before the meeting, I sat down and started typing — in no particular order — the rules I try to live by.因此，前几个星期的会议，我坐下，并开始打字-在没有特定的顺序-规则，我尝试生活。 At the breakfast meeting, I read my rules at the end of my presentation.在早餐会议上，我看过我的规则在去年底我的发言。 The response was amazing.回应是惊人。 I was swamped with requests for copies of the rules.我是淹没在要求的副本规则。 An edited list was published in the Arizona Republic newspaper a few days later.编辑的名单公布在亚利桑那共和报，几天后。 I was even called and interviewed by a local radio station about the list.我什至所谓的和采访当地一家广播电视台的有关名单。

Since then, some of the rules have been edited, some consolidated, and a few new ones added.自那时以来，一些规则已经修改，有些巩固，和几个新的补充。 Despite those changes, the list of rules I presented that morning are pretty much what appears at the end of this post.尽管有这些变化，规则列表我提出当天上午，是非常有什么会出现在本月底后。

As I write this, I am now 54 years old, and during my life thus far I suspect that I’ve encountered more significant life events than most people ever dream about.正如我写此文，我现在54岁，并且在我的生命，因此到目前为止，我怀疑我所遇到的更重要的生活事件比一般人都梦寐以求的。 Here’s some information about me:这里的一些资料，关于我：

I grew up in a lower middle class family in Baltimore’s inner city.我成长在一个中下阶层的家庭在巴尔的摩的内城。 We were always broke.我们总是爆发。 I’ve earned everything I ever received.我已经赢得了一切，是我收到的。 Very little was ever given to me.很少有人不断给我。

I’ve been working as long as I can remember.我一直在工作，只要我记得。 Whether it was delivering or selling newspapers, pumping gas, working in construction or in a factory, I’ve always been making my own money.它是否提供或出售报纸，抽水气体，工作在建设或在一家工厂，我总是一直在我自己的钱。

And, of course, not all life events are happy ones. ，当然，并不是所有的生活事件很高兴。
I was stood up to be executed during a robbery of a gas station where I was working when I was 16.我站起来，被处决期间的一宗劫案，一个煤气站的地方，我的工作，当我16 。 To my amazement, my would-be executioner could not muster the nerve to pull the trigger.我惊奇，我想成为刽子手无法鼓起神经抠动扳机。 This saved both of us.这节省了我们两个。 I lived, and while he went to jail, he did not go there forever.我住，而他去坐牢，他并没有去那里永远。 Even though there were other witnesses to the gas station robbery and assault, and other crimes he and a partner committed, I was the only one who testified against them.即使有其他证人，以煤气站抢劫和袭击，和其他罪行，他和合作伙伴承诺，我是唯一一个谁作证，对他们的。 They both received major jail sentences.他们都收到重大，被判入狱。

I was with a United States Marine Corps rifle company in Viet Nam for a short while in 1969.我是一个美国的海军陆战队步枪公司在越南作短暂而在1969年。 As a combat rifleman, I learned several key life lessons that resulted in some of the rules I try to live by.作为一个作战rifleman ，我学到的几个关键生活的教训，导致的一些规则我尝试生活。 I learned first hand how significant a role “luck” or karma can play in our lives.我学到的第一手资料，如何显着的作用， “运气”或因果报应可以发挥在我们的生活。 The rifle company I was assigned to, Delta Company of the 1st Batallion, 26th Marines, operated in the rice paddys of Quang Nam province.步枪公司，我分配到，德尔塔公司的第一batallion ，第26海军陆战队，经营，在水稻paddys的广南省。 We operated on the squad level (7 to 10 of us, depending on casualties), and most every night we left our command post and went several kilometers out into the rice paddys and set up in ambush.我们的运作队的水平（ 7至10美，这取决于伤亡） ，以及最每晚我们离开我们的命令后，前往数公里到水稻paddys ，并成立在埋伏。 While there are many who saw significantly more combat action than me, I did see my share.虽然有许多谁看到了显着更多的作战行动，比我，我没有看到我的份额。 After 5 or 6 weeks, I was wounded and medevaced to Japan.后5或6个星期，我受伤medevaced到日本。 I returned to Viet Nam several times after that, but came back as a courier of classified documents.我回到越南后，多次表示，但回来，作为一个信使的机密文件。 Although I requested (at least twice) to return to my old rifle company, the transfer was never approved.虽然我的要求（至少两次）返回我的老步枪公司，转让从来没有批准。

After the Marine Corps, I used the GI Bill to attend college, and graduated from the University of Baltimore with a degree in accounting.之后，海军陆战队，我用了胃肠条例草案，出席学院，大学毕业，巴尔的摩与某种程度的会计。 I attended college mostly at night.我参加了学院的大多是在夜间进行。 After college, I took and passed the CPA exam.之后，学院，我曾和通过了注册会计师考试。 I worked only a few years as an accountant.我的工作只有几年，作为一名会计师。 The lion’s share of my career has been spent as an entrepreneur.狮子的分享我的职业生涯中已花了作为一个企业家。

I’ve been very lucky when it comes to business. 我已经很幸运，当谈到业务。
I started a successful business division for a company called LeaseAmerica.我开始一个成功的企业司为公司的所谓leaseamerica 。 During the four years I was involved with this business, it grew to 84 employees and wrote over $150 million dollars in small office equipment leases.四年期间，我参与了这项业务，它增长到84雇员和写超过1.5亿美元在小型办公室设备租赁。 Its success helped redefine how business in that industry is now conducted.它的成功有助于重新界定企业如何在这行业现在进行的。

Not long after I started the division for LeaseAmerica, I started a software company in the basement of my house.没多久后，我开始司leaseamerica ，我开始一家软件公司在地下室我的房子。 I started it with the little bit of money I had, and named it Parsons Technology.我一开始它与少许金钱，我曾，并将其命名帕森斯技术。 I owned this business for 10 years, grew it to about 1,000 employees and just shy of $100 million a year in sales. i国有这项业务，为10年，增长到约1000雇员和略低于1亿美元的1年的销售收入。 Eventually, we sold Parsons Technology to a company named Intuit.最终，我们出售的帕森斯技术公司命名为Intuit公司。 Because my then-wife and I were the only investors, and the company had no debt, we received the entire purchase price.因为我当时的妻子和我是唯一的投资者，该公司已没有任何债务，我们收到了整个购买价格。

Shortly after selling Parsons Technology, my wife and I decided to go our separate ways and did the customary “divide everything by two.” I then moved to Arizona and retired for a year.不久后出售帕森斯技术，我的妻子和我决定去我们分道扬镳，并没有习惯的“鸿沟一切由两个”我，然后移居亚利桑那州和离退休了一年。 This was a requirement of my deal with Intuit.这是一个要求，我处理Intuit公司。

Retirement was not for me. 退休不是我。
Retirement wasn’t for me, so after the mandatory year passed, and using the money I had from the sale of Parsons Technology, I started a new business.退休是不是为我，所以后，强制性今年获得通过，并利用这笔钱，我从出售帕森斯技术，我开始了一项新业务。 This business eventually became The Go Daddy Group.这项业务最终成为去爸爸集团。 I started this business from scratch, did it without acquisitions, and developed our own products.我开始这项业务从无到有，它没有收购，发展我们自己的产品。 In the process, I came spooky close to losing everything I had, and actually made the decision to “lose it all” rather than close Go Daddy.在这个过程中，我来到惊悚密切失去一切，我曾，实际上作出这个决定，以“失去它的所有” ，而不是关闭去爸爸。 Today, Go Daddy is the world leader in new domain name registrations, and has been cash flow positive since October 2001 (not bad for a dot com).今天，请爸爸是世界领先的新的域名注册，并一直积极的现金流量自2001年10月（不坏为一个圆点的COM ） 。 As of this writing, I continue to be the only investor in Go Daddy.作为本写作，我仍然是唯一的投资者，去爸爸。

Throughout all of these life events, I came to accumulate a number of rules that I look to in various situations.在整个所有这些生活事件，我来积累了一些规则，我期望在各种情况。 Some of them I learned the hard way.他们中的一些我学到的努力方式。 Others I learned from the study of history.其他我学习的历史。 I know they work because I have applied them in both my business and personal life.我知道他们的工作，因为我已申请他们在我的企业和个人生活。

And one more thing. 和一更多的事。
I’ve read many times that original ideas are rare indeed.我已经阅读了很多次，原来的想法，实在是罕见。 This is particularly true when it comes to the rules herein.这是尤其如此，当谈到规则在这里。 I can’t imagine that any of my rules represent new ideas.我不能想象我的任何规则所代表的新思路。

My contribution is that I’ve assembled these ideas, put them to work in my life, and can attest — that more often than not — they hold true.我的贡献是，我已经组装这些想法付诸表决，他们的工作在我的生活，并可以证明-有更多的，往往不是-他们举行属实。

While I put my 16 rules together in response to a business question, I’ve been told by others that they can be applied to almost any pursuit.虽然我把我的16条规则，一并回应一个商业问题，我一直告诉别人，他们可以适用于几乎任何追求。

Here are the 16 rules I try to live by:这里是16条规则我尝试生活：

1. 1 。 Get and stay out of your comfort zone. I believe that not much happens of any significance when we’re in our comfort zone. GET和留出您的舒适区，我相信没有太大的情况下，任何的意义当我们在我们的舒适地带。 I hear people say, “But I’m concerned about security.” My response to that is simple: “Security is for cadavers.”我听到人们说， “但我关心的安全。 ”我的回应很简单： “安全是尸体” 。

2. 2 。 Never give up. Almost nothing works the first time it’s attempted. 永不放弃。几乎没有任何工程的第一时间，它的企图。 Just because what you’re doing does not seem to be working, doesn’t mean it won’t work.只是因为什么您正在做的似乎并没有工作，这并不意味着它将无法工作。 It just means that it might not work the way you’re doing it.它只是意味着它可能无法正常工作方式，您这样做。 If it was easy, everyone would be doing it, and you wouldn’t have an opportunity.如果它是很容易，大家会做的过程中，和你不会有机会。

3. 3 。 When you’re ready to quit, you’re closer than you think. There’s an old Chinese saying that I just love, and I believe it is so true. 当您准备好要退出，您更密切的比你认为有一个中国的一句老话，我只是喜欢，我相信它是如此的真实。 It goes like this: “The temptation to quit will be greatest just before you are about to succeed.”它是这样的： “诱惑退出，将最大的前您即将要取得成功” 。

4. 4 。 With regard to whatever worries you, not only accept the worst thing that could happen, but make it a point to quantify what the worst thing could be. Very seldom will the worst consequence be anywhere near as bad as a cloud of “undefined consequences.” My father would tell me early on, when I was struggling and losing my shirt trying to get Parsons Technology going, “Well, Robert, if it doesn’t work, they can’t eat you.” 对于无论你的忧虑，而不是只接受最糟糕的事可能发生，但使其成为一个点，以量化的最糟糕的事可能。很少将最严重的后果，任何地方附近恶劣的云“未定义的后果。 “我的父亲会告诉我，早在上，当我还是挣扎和失去我的衬衫试图获得帕森斯技术去， ”好，罗伯特，如果它不工作，他们不能吃你“ 。

5. 5 。 Focus on what you want to have happen. Remember that old saying, “As you think, so shall you be.” 重点是什么，你希望能有发生。记得古语， “如你想，所以应你” 。

6. 6 。 Take things a day at a time. No matter how difficult your situation is, you can get through it if you don’t look too far into the future, and focus on the present moment. 采取的事情，每天在一个时间。不管有多困难您的情况是，您可以通过它，如果你不看太远，走向未来，着眼于目前。 You can get through anything one day at a time.您可以通过任何一天在一个时间。

7. 7 。 Always be moving forward. Never stop investing. 永远向前迈进。从来没有停止投资。 Never stop improving.永不停止改善。 Never stop doing something new.永不停止做一件新的。 The moment you stop improving your organization, it starts to die.目前您停止改善您的组织，它开始死亡。 Make it your goal to be better each and every day, in some small way.使您的目标得到更好的每一天，在一些小的方式。 Remember the Japanese concept of Kaizen.记得日本的概念， “改善。 Small daily improvements eventually result in huge advantages.每日小改进，最终的结果，在巨大的优势。

8. 8 。 Be quick to decide. Remember what General George S. Patton said: “A good plan violently executed today is far and away better than a perfect plan tomorrow.” 快点来决定。记得什么一般美国乔治巴顿说： “一个好的计划，粗暴执行的今天是远远远离总比一个完美的计划，明天” 。

9. 9 。 Measure everything of significance. I swear this is true. 衡量一切的意义。我发誓这是真的。 Anything that is measured and watched, improves.什么是测量，并观看了，提高了。

10. 10 。 Anything that is not managed will deteriorate. If you want to uncover problems you don’t know about, take a few moments and look closely at the areas you haven’t examined for a while. 任何不管理会恶化 。如果您想要发现的问题，你不知道，抽出几分钟时间，并仔细研究领域你有没有研究了一段时间。 I guarantee you problems will be there.我保证你的问题将在那里。

11. 11 。 Pay attention to your competitors, but pay more attention to what you’re doing. When you look at your competitors, remember that everything looks perfect at a distance. 要注意您的竞争对手，但更注重什么您正在做的。当你看到你的竞争对手，请记住，一切看起来完美的在距离。 Even the planet Earth, if you get far enough into space, looks like a peaceful place.甚至地球这个行星，如果你得到足够的空间，看起来像一个和平的地方。

12. 12 。 Never let anybody push you around. In our society, with our laws and even playing field, you have just as much right to what you’re doing as anyone else, provided that what you’re doing is legal. 从来没有让任何人把你周围，在我们的社会，与我们的法律和公平的竞争环境，甚至，你有一样多的权利是什么您正在做的别人，只要您这样做是合法的。

13. 13 。 Never expect life to be fair. Life isn’t fair. 从来没有期望的生活才算公平。生命是不公平的。 You make your own breaks.你自己的休息时间。 You’ll be doing good if the only meaning fair has to you, is something that you pay when you get on a bus (ie, fare).您做好事，如果只有公平的含义已经给你，是你付出，当你得到一个巴士（即收费） 。

14. 14 。 Solve your own problems. You’ll find that by coming up with your own solutions, you’ll develop a competitive edge. 解决自己的问题。你会发现，由即将拿出自己的解决方案，您将制定一项竞争优势。 Masura Ibuka, the co-founder of SONY, said it best: “You never succeed in technology, business, or anything by following the others.” There’s also an old Asian saying that I remind myself of frequently.莫苏拉ibuka ，共同创办人索尼表示，最好的： “你是绝对不能得逞的，在科技，商业，或任何按照别人”也有一岁的亚洲说，我提醒自己，经常。 It goes like this: “A wise man keeps his own counsel.”它是这样的： “智者保持自己的律师” 。

15. 15 。 Don’t take yourself too seriously. Lighten up. 不采取自己太认真。减轻了。 Often, at least half of what we accomplish is due to luck.很多时候，至少有一半是我们所说的完成，是由于运气。 None of us are in control as much as we like to think we are.我们没有人是在控制多达我们喜欢认为我们是。

16. 16 。 There’s always a reason to smile. Find it. 总有一个理由的笑容。找到它。 After all, you’re really lucky just to be alive.毕竟，您真的幸运，只是为了活着。 Life is short.生命很短。 More and more, I agree with my little brother.越来越多的，我同意我的小弟弟。 He always reminds me: “We’re not here for a long time; we’re here for a good time.”他总是提醒我说： “我们不是在这里相当长的时间，我们来这里是一个好时机” 。

A special word of thanks.特别感谢。
I owe a special thanks to Brian Dunn.我欠特别感谢布赖恩邓恩。 When I first wrote these rules down and was thinking about compiling them into a book — that book, like most books I suppose, has been half-done for a while :); — Brian read them and suggested a title.当我第一次写这些规则下来，并思考它们汇编成一本书-那本书，最喜欢的书籍，我想，已经半年做了一会儿： ） ; -布赖恩读，并建议标题。 His suggestion was, “They Can’t Eat You.” I like Brian’s suggestion for two reasons: 1.他的建议是， “他们不能吃你， ”我喜欢Brian的建议，原因有两个： 1 。 It reminds me of my Dad.它使我想起了我爸爸。 I sure miss him; and 2.我当然想念他; 2 。 It’s true.它的真实。 No matter how difficult things get, you’re going to be OK.不管多么困难的事情得到的，您将会确定。 It’s very important to realize that.这是非常重要的认识到。 Thanks, Brian.感谢，布赖恩。

The above rules for survival is included with the permission of上述规则的生存是包括与许可 Bob Parsons鲍勃帕森斯 and is Copyright © 2004-2006 by Bob Parsons.是版权所有© 2004-2006由Bob帕森斯。 All rights reserved.保留所有权利。